My Story
SEO and Digital Marketing Consultant & Lecturer
This story begins in London, it was 1997 and I was 16 years old.
I remember one afternoon going to visit my aunt with the rest of my family, and whilst sitting in her living room I suddenly noticed the house was filled with boxes that looked ready to be sent out for delivery.
I went on to find out that she had started selling products online with her boyfriend. Checking out their website and asking some questions on how it was built, I instantly became hooked. I couldn’t stop thinking about the possibilities.
I went home that day and instantly started teaching myself web design – photoshop, adobe dreamweaver, books on HTML and messing around with all aspects of the internet.
Months later my dad received a call from my school telling him I hadn’t been in attendance for the last 3 months. Luckily for me he didn’t kill me, but actually ended up supporting my efforts and I began building websites for small, local businesses.
From there I went on to create one of the first cellphone e-commerce websites in the UK before moving to IPC Media to work on the web team at Loaded Magazine.
In 2002 I went on a group trip to Israel, visiting some family along the way. It was an amazing trip and I just couldn’t face going back to a 9-5 in grey old London. So I took a bag, my laptop and a little cash and moved over to sunny Tel Aviv, knowing I could make a living anywhere that had an internet connection.
I carried on building websites but quickly had customers asking me how they could actually get more users onto their site. This was when I started reading up on SEO and other forms of internet marketing.
Soon after I landed a job working from Tel Aviv for a London based SEO agency, I was lucky enough to get a solid education providing services for UK companies like Betfair and Totesport before co-founding my own boutique digital marketing agency that focused on international customers and websites.
In 2016 we sold our company, 3 Door Digital to an Israeli based agency called Angora Media Group, they had a need for native English services and I moved in-house there to manage the international SEO department, soon after I became the Head of SEO for the entire company and then the the ‘Operations Lead & Global Head of SEO & PPC’ with a focus on innovation and strategy across all clients, sales and tech teams.
In 2022 it was clear I needed a new challenge, and made the move to iTech Media as the Global Head of SEO & Digital PR.
iTech specialises in providing web users with carefully curated content and information – delivering truly incredible web experiences. Our fantastic SEO and Digital PR team work tirelessly alongside product, design, content, delivery and engineering teams to continue growth across our industry-leading portfolio.
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Marc invented the saying “think out of the box”. Marc is one of the most unique people I’ve ever worked with. He’s looking for opportunities in every aspect of this work.
Ofer LangerSEO Expert, 888 Holdings
SEO is a tricky business, in which literally every word counts. Marc truly understands it and lives it. He has this exceptional ability to explain what SEO in such a way that everyone understands it.
Nami CohenWeb Manager, Allot Communications
Marc not only has an outstanding knowledge around SEO but is also able to teach his knowledge and skills to others. His feedback and guidance resulted in positive change.
Sebastian ZinkeHead of Search, Thomas Cook
Marc is one of those guys you don’t meet very often. An open-minded and exceptionally talented marketer and seo with background skills in conversion, design and development.
Clifton FlackMcCann Universal Search
Marc is a true expert on the SEO field, a passionate and inspiring professional, making him a fantastic person to work with, never failing to deliver outstanding results.
Gustavo BacchinHead of SEO, Intercasino
With extensive knowledge in digital marketing, exceptional management skills and a deep understanding of all SEO aspects, it was always a pleasure to work with Marc.
Matan LahavDigital Marketing Manager, Lumenis
Marc was a valuable contributor to our projects. Besides being a great joy to work with, Marc is a take-charge person who is able to present creative solutions to complex problems.
Idan DidiCo-Founder & COO, Spectral
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